I’m a graphic designer with lots of experience
and passion for what I do.
My name is Laura Peragallo and I’m the designer behind lpdesignhelp. My skills, expertise, and experience will benefit you whether you are interested a new website or a redesign of your current site, a logo or promotional materials that truly reflect your business.
My clients are very important to me, where would I be without them? (Spending a lot more time looking a cat videos probably.) Every client and their project is treated as a priority, as the most important–because it is! I am very attentive to their needs, I pride myself on my responsiveness.
If you could ask my clients about me they would tell you that…
- I’m friendly! Developing close-working relationships with all my clients is what I strive for. Some of the client/designer relationships have lasted for years. Often, I’ve become friends with my clients.
- I’m fast! My turn around time is quick as lightening. I’m used to working on tight deadlines.
- I’ve got skills! Years of experience in the graphic design field, expertise with programs, honing and expanding my skills have all fueled my passion for design.
…hire me and you’ll wonder how you were so fortunate to find me. My clients never feel like they get less than 100% from me. You’ll feel the same way.
Want to hear more? Since you can’t ask them directly, just look below or read their full testimonials to see what they have to say for yourself.
Meeting and working with Laura Peragallo was the answer to my prayers. Within one hour of consulting via phone she "got" me. She came up with an amazing design that was beautiful and unique and represented my vision.
It Feels Good To Be Me! is not only the title of our book but the feeling you get when you visit our website created by Laura. Laura embodies many of the qualities of a professional designer who strives to understand her client and their needs.
There are many "web designers" out there, but only few possess the knowledge and expertise of this seasoned designer. I know this, and have trusted her mastery and proficiency on my very own site.
Knowing the importance of my decision, I spent weeks researching and interviewing designers. I ultimately settled on Laura because of her talent, professionalism, knowledge and passion… and I couldn’t be more satisfied!
...the guidance and direction in coming up with a SEO plan for the site has helped me maintain a high ranking in the search engines, helping my customers find me.
It has been such a pleasure to work with Laura for the past four years! I would highly recommend her, as she has been able to create so many vital marketing tools for us, which have all been tremendously successful and effective.
(Laura) was competent and at the same time personable, friendly, and extremely informed making the process easy to navigate.
View My Work!
Custom website for SPark Workshop Brooklyn.
A custom website built for a cooperative artist and maker space that also offers a woodworking shop, private and semi-private studios, and classroom space located in Sunset Park, Brooklyn. The logo and the website were designed to have an industrial feel. The site has built-in SEO considerations which enables the site to rank on the first page of result for searches on studio space in Brooklyn.
Website with e-commerce for SicChic Fightwear.
This site was created for a business that produces a line of MMA fight wear for women that has recently expanded to also include men. The client was looking for an edgy, bold design that would appeal to the target audience of women that practice martial arts style training and fighting, but not be overly feminine to discourage men from going to the site. The site also highlights the client's dedication to charity and giving back. Built-in SEO elements have helped the site rank on the first page of Google six months after its initial launch. AddThis buttons have been included to encourage social sharing.
A companion store that features the fight wear was developed and is now online at shop.sicchic.com.
Redesign of preschool site
This site for a Montessori preschool is a great example of why it's vital to the success of your business to update your website. The former site looked dated even though it had been designed only two years ago. For the redesign, I knew it was important to include strong SEO elements and have meaningful monthly updates. My approach was to make a site that would be visually appealing to parents and provide an online tour of the preschool. I didn't want to overload the site with childish imagery as I have seen on other preschool sites. Instead, I took a more subtle approach by including small crayon drawings, bright colors, lots of white space and photos that featured children engaged in activities typical of the Montessori classroom environment. Quotes from Dr. Maria Montessori are featured prominently within the layout.
Website and promotional materials.
This site was created to compliment the existing Montessori Children Preschool site as well as stand on its own as a separate site highlighting their summer camp program for children.
The site has a user-friendly layout that gives parents vital information about the program in an easy-to-read manner. The site features warm colors, playful fonts, vibrant images, and has built-in SEO. The school's location and contact information are prominent on the homepage as well as the other websites for Montessori Children. Online registration for the summer program is handled easily through a form.
Promotional materials designed for Butter Beans.
What started as a set of food illustrations created for use on food labels and menus, eventually expanded to creating table-top displays, recipe cards, flyers, and other promotional materials. Postcards were created to spread the word about their summer camp program. Seasonable vegetables were used as the main image for the front of recipe postcards reflecting the time of year. The food images were handdrawn and then finalized using Illustrator.
Website for personal trainers.
This custom-built site was created for Long Island-based personal trainers Keith and Stacey Boos to promote their business. Having recently moved locations, they were interested in featuring photos of their new facility which was handled by creating a slide show element on the homepage. Other photos used throughout the site include training sessions and client "before and after" photos. Contact, location, and services are easy to find.
Website for chiropractic group.
A website redesign project for a chiropractic practice based in Brooklyn. Focus was placed on providing visitors with essential information regarding hours, location and contact info is a simple and clear manner. The site was expanded to three pages from the former one-page design to highlight the chiropractors within the practice as well as to expand on the services provided.
Custom website for Healthy Alchemy, Long Island.
A custom-designed website for a spirituality and wellness center on Long Island. The client requested a jewel-toned color scheme with vibrant colors that complimented the main image of the bells. The various colors work in harmony and don't overwhelm the layout. Other design elements reinforce the concepts of energy, light, and flame. The images are used throughout the website and in email campaigns to create branding. The design has flexibility to allow the site to grow and expand as the need arises.
There are built-in SEO elements helping raise visibility on search engines. ShareThis buttons were included to encourage visitors to share the workshops on social media.
Custom Website for Pilates Studio.
A Pilates instruction studio based in Norfolk, VA, was looking for a custom-designed website to highlight its Pilates teacher certification program and a continuing education workshop. It was thought that these offerings were difficult to find within the larger site for TRDance (Todd Rosenlieb Dance) and required their own website. Using the existing color scheme, for TRDance this site was designed to put focus on the Pilates studio, its programs, and instructors. Certain design elements maintained a consistent look between this site and TRDance.org, while ensuring its own unique layout and overall design. Registration forms allow for online registration and payment for classes.
Website redesign for dust collection systems and metal fabrication specialists.
After many years with the same website, Aberdeen Blower needed a redesign to reflect their commitment to remain Long Island's premier dust collection company. An updated logo, new colors and a clean simple design helped modernize the site. The project galleries were updated with their most recent projects. On-page SEO elements were also incorporated.
Illustrations created for Butter Beans.
A series of hand drawn food illustrations created for Butter Beans, a NYC-based business that provides lunch programs for schools and wellness education programs in and outside of the classroom.
What’s On My Mind?
After working with clients for many years, I have noticed there are some topics that come up often in discussions. I’ve decided to tackle some of these subjects in my design blog. How to incorporate social media, what is branding, understanding SEO and preparing for the design process are some of the topics I’ve addressed. If you have any suggestions or questions, please let me hear from you in the comments!