by Laura Peragallo | Nov 11, 2018 | advice
The following design crime has some basis in science. It’s science, people, can’t argue with science! And this is coming from a former art school girl who stopped liking science in 5th grade. Design Crimes Part 4: Centering body text The human eye gets accustomed to...
by Laura Peragallo | May 26, 2017 | advice, logo design
Consistency is the key when you are changing your logo. If not done correctly, you risk confusing your customers. Getting the word out as early as possible, asking customers for their thoughts are good things to keep in mind when you are considering making any updates...