Apr 8, 2016 | advice, design, graphic design, web, website
There’s the old expression that you probably heard your parents say at least once or twice: “If everybody was jumping off a bridge, would you do it too?” Certain design trends and programs become very popular and suddenly seem to be everywhere. A few...
Mar 16, 2016 | advice, design
There have been moments when in my head I maybe screaming “nooooooooo!!!” but on the outside I am very tactfully and professionally dissuading a client from committing a design crime. Here’s my latest installment of design crimes, fonts edition. I am a type...
Mar 8, 2016 | design, website
Establishing a budget for your website project should happen before you speak with a designer. I’ve talked to many potential clients who were surprised at hearing that there was more to the process than hiring a designer to develop the site. The more you are...
Mar 7, 2016 | advice, social media
If you have a social media presence (which you should) for your business, you are usually looking for ways to reach and engage your followers. In this post I’ll share a simple way to build Facebook page engagement. Ask Questions See, simple. By asking your fans...
Feb 29, 2016 | graphic design, inspiration, logo design, logos
When I speak to clients about current design trends they sometimes get a worried look. I’ve figured out why and do my best to explain what exactly I mean. Trends are often confused with fads. I’m not talking about fads in this post. Trends are the...
Feb 26, 2016 | advice, social media
I came across an interesting infographic shows how small businesses use social media. All business owners should consider having an effective marketing plan that includes social media channels. Social media has become an essential tool for businesses of all sizes to...
Feb 25, 2016 | advice, design, website
The offer is tempting. Getting your website for free! Sounds simple and who would argue with the price?! I’ve come across numerous sites that offer free website design, free hosting and free domains. I was curious how they could offer so much for nothing. It doesn’t...
Feb 18, 2016 | advice, branding, social media
As a business owner you know that having active and engaged customers on your social media is important to your business. You have spent time creating interesting content for your audience and curating great images. But are you making the most of it by posting when...
Feb 8, 2016 | advice, analytics, design, website
You have a website, but how much do you really know about it? Do you know if you’re getting 10 visitors a day? Are you getting 100 visitors a day? Or 100 a month. If you don’t know how much traffic your website gets or how visitors find you, how can you...
Feb 1, 2016 | advice, design, website
Part of a series of where I try to discourage using a particular design element or practice that if you care anything about me (or more realistically your website) you won’t do. Here I tackle using website visitor counters. Website Visitor Counters Please avoid using...
