by Laura Peragallo | May 23, 2016 | advice, website
I’ve been approached by many clients that believe they aren’t tech-savvy enough to maintain a website. They are interested in having a site. They know that they should have an online presence but aren’t sure how to accomplish this. So how familiar or...
by Laura Peragallo | May 17, 2016 | advice, branding
Let’s start off by clearing up any confusion between branding and marketing. Think about it this way, marketing is what you do, branding is what you are. Considerations about the overall brand of your company, the perception the public has, the presence it has in the...
by Laura Peragallo | May 12, 2016 | advice, seo, seo tips, website
Looking for tips on how to optimize your website? Start with choosing the right keywords. Keywords help improve search engine ranking. If you want to be found online, you have to rank well in search engine results. In this article, I’ll explain how choosing...
