Are You Tech-Savvy Enough?

Are You Tech-Savvy Enough?

I’ve been approached by many clients that believe they aren’t tech-savvy enough to maintain a website. They are interested in having a site. They know that they should have an online presence but aren’t sure how to accomplish this. So how familiar or...
Branding Your Business

Branding Your Business

Let’s start off by clearing up any confusion between branding and marketing. Think about it this way, marketing is what you do, branding is what you are. Considerations about the overall brand of your company, the perception the public has, the presence it has in the...
Tips for Optimizing Your Website

Tips for Optimizing Your Website

Think of search engine ranking as the ultimate Web popularity contest. Most businesses want to to achieve high ranking in search engine result pages (SERP) to attract more customers to their site. Here are a few simple tips for optimizing your website. Write...
When To Redesign Your Website

When To Redesign Your Website

Market research has shown that a website should be designed every 2 to 3 years. While undertaking a redesign of your website involves time and money, there are a few other things to consider. Knowing how much to redesign is just as important. As Paul Scrivens has...