ButterBeans

Kid-friendly food images and promotional materials

Projects created for Butter Beans, a NYC-based business that provides lunch programs for schools and wellness education programs in and outside of the classroom. What started as a set of food illustrations created for use on food labels and menus, eventually expanded to creating table-top displays, recipe cards, flyers, and other promotional materials. Postcards were created to spread the word about their summer camp program. Seasonable vegetables were used as the main image for the front of recipe postcards reflecting the time of year. The food images were hand-drawn and then finalized using Illustrator.

Both the black and white drawings and the color images are used to create food labels, menus, table-top displays, for use on their website and promotional materials. All the food images were created using Illustrator.